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New South Wales

Getting Companies In New South Wales Leads

Working with companies in and around NSW, Crannull is a lead generation company who gets sales and contractor leads. We’re very experienced in generating leads across all sectors, with specialisms in construction, infrastructure, energy, and mining across Australia.

Let’s Get You More Customers
  • We make calls for you
  • Tender and upcoming project access
  • Add to preferred supplier lists
  • Diary appointments

Services

Getting In Front Of The Right People In New South Wales

Getting in front of the right people in New South Wales takes time and money your business could spend elsewhere. We do it for you, targeting contractors, designers, specifiers, government and infrastructure clients across NSW.

Our lead gen services include:

Appointment Setting

We identify and contact decision makers who want what you offer, then book meetings directly into your diary. You show up prepared as the legwork is already done.

Video & Telephone Meetings

Each booked meeting arrives as a scheduled call on Zoom, Teams, Google Meet or a straight phone call, depending on what the client prefers. You get the details and lead as we handle the arranging.

Lead Generation

We speak directly with your target organisations to get live requirements and projects in the pipeline. Where a tender is already being managed, we get to the person running it early so you’re in the conversation before the window closes.

Preferred Supplier List Access

A place on the right PSL can open doors that cold outreach can’t. We track down the relevant contacts, request the Pre-Qualification Questionnaires (PQQs) on your behalf and position you to be considered when work is allocated.

Project Intelligence

Pursuing the wrong client wastes time we’re sure you don’t have. We make contact with the right person on a project, ask the questions that matter and give you a summary of what’s involved before you decide whether to move forward.

Sectors

We Have Specialist Experience In Generating Leads For These Sectors

Construction

Construction

New South Wales has one of the busiest construction pipelines in the country. Residential developments, commercial builds and urban renewal are active across Sydney, Newcastle, Wollongong and regional NSW, which means there is work to be won. If you are a building materials supplier, engineering firm or specialist subcontractor, Crannull will connect you with the procurement managers, site teams and architects making the decisions.

Infrastructure

Infrastructure

Road upgrades, rail expansions, water treatment and civil works are at various stages of planning and delivery across New South Wales. Getting in front of the right people early is what separates businesses that win work from those that miss out. Crannull identifies who holds authority on projects and tenders and puts you in contact with them before your competitors do.

Mining, Oil, Gas & Resources

Mining, Oil, Gas & Resources

Procurement teams in mining and energy can be specific about what they need and cautious about who they engage with, especially long term. Crannull understands how this market operates including the timelines, pre-qualification requirements and buying cycles. Using our knowledge to introduce your business to buyers in New South Wales and across Australia who are trying to source what you offer.

Energy

Energy

New South Wales is pushing ahead with significant energy investment. Solar, wind, battery storage and grid infrastructure projects are being planned and built across the state, creating real demand for equipment, systems, services and labour. Crannull gets you into those conversations.

Getting NSW Located Leads Coming Into Your Business

What Working With Crannull Means To You

We’ve found that companies in NSW who grow quickly in the construction sector aren’t sitting around waiting for work to come to them. Crannull helps your sales team to work with well qualified leads that are worth the time and effort.

We make calls on your behalf and speak to companies in your area of NSW, not just Sydney. We’ll have conversations with the right people and either book a meeting into your diary or find an opportunity for a point in the future.

Our team understand the industry and know how to communicate well to open up opportunities.

If you want more customers in the NSW construction, infrastructure, energy or resources sectors, we will find them for you.

  • Opportunities Generated
  • No Fixed Term Contracts
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You Could Be In Front Of New Clients Sooner Than You Think

We Learn How Your Company Works And Get Your Clients

No lengthy or painful setup processes, we get fast results. We’ll discuss and understand your business, your ideal clients and what a good opportunity is to you, then build a target list and start calling.

  • Quick, straightforward onboarding
  • No locked-in contract
  • Consultants who know the sectors
  • A track record of results across New South Wales

Our people know how procurement works across construction and understand what the differences are between say a tier one contractor and a specialist subcontractor. They know how to have conversations in a non-robotic way.

The knowledge of our sector is what makes the difference between us and your run of the mill lead generation services.

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What Sets Crannull Apart

Regional Lead Generation Backed By Industry Knowledge

Experienced

Industry Experts

Award Winning

Outsourced Sales Services

100% Focused

Results Driven

No Fixed Term Contract

Comprehensive Service

Extensive Database

Friendly & Professional

What our clients say about us and our sales leads

We build relationships with businesses across sectors. The results we’ve delivered to clients who keep coming back, say more than we could, including:

Andrew Arida, Director - Deboke Engineering Consultants

“I just wanted to share a quick note and let you know that you and the team at Crannull have done a really good job. Your ability to engage our engineering business with the right type of clients, that were properly qualified, was what our business needed to help us grow. The outcomes you achieved exceeded the expectations set when first talking to you. The level of service was maintained throughout the campaign, and it was impressive your ability to adapt where needed. We look forward to working with you on future campaigns.”

Andrew Arida, Director - Deboke Engineering Consultants

Kamil Serocki, Director, Acqua Blast

“Crannull has given us more exposure since we started using them, than we could have done in a lifetime”

Kamil Serocki, Director, Acqua Blast

Daniel Pearce, Director, Pearce Geotech

“We engaged Crannull to go after specific niche projects in the construction industry. They were able to understand the services we provide and communicate our competitive advantages very effectively. Their knowledge of the construction industry really helped get results quickly and with the decision makers in the companies and projects we were targeting. They provide us a reliable source of quality opportunities we now rely on. I would highly recommend them if you’re looking to get more work through the door.”

Daniel Pearce, Director, Pearce Geotech

Rawco

“Crannull is like a consistent lead gen engine that doesn’t turn off, not impacted by the daily chaos of being within the operations of our business. It has meant we have continued to develop new business and generate new leads without significant internal resources”

Rawco

Kieran Power, Director, Power Reinforcement

“As a steel fixer we were looking to connect with prominent head contractors on civil and industrial projects. Crannull was able to start relationships with these companies and ultimately expand the opportunities our business received. This allowed us to grow while focusing on the work at hand. The Crannull team worked closely with us to deliver a service we would be happy to recommend to anyone in the construction industry.”

Kieran Power, Director, Power Reinforcement

Shaw Custom Carpentry

“Our company Shaw Custom Carpentry engaged Crannull to target work with higher-end builders undertaking projects from $1m to $10m. They were able to qualify and accurately procure this work. We now have many additional relationships that are exactly what we wanted and helped our business succeed. Their team were very professional and understood our requirements. I would highly recommend their services to any trades or subcontractors looking to get new clients.”

Shaw Custom Carpentry

New South Wales Lead Generation FAQs

How do I get on a preferred supplier list in New South Wales?

Getting onto a preferred supplier list (PSL) in New South Wales usually means finding the right organisations or companies to target. That could be architects, tier one contractors, specifiers, government bodies, or large infrastructure operators. After this approaching the right person is key. For NSW government work, registering on the buy.nsw Supplier Hub gives some visibility, but private sector PSLs work differently to the portal. Most will require the completion of a Pre-Qualification Questionnaire (PQQ), which covers financials, insurance, accreditations and also experience. The challenge is often knowing who to contact and when, as many PSLs are reviewed on a cycle rather than kept open. Crannull identifies contacts, initiates the conversation for you and gets your business considered.

How do construction and infrastructure businesses generate sales leads in NSW?

Generating sales leads in New South Wales comes down to reaching the people who control budgets and make decisions before your competitors do. It sounds tricky but with the right partner (such as Crannull) it is a successful approach. Most businesses lack the resource to run cold outreach properly, alongside their day-to-day work. The companies that win the most work tend to combine our direct telephone outreach with our project intelligence, such as knowing which projects are live, which tenders are being managed and who is running them. Crannull does this on your behalf, speaking directly with procurement managers, site teams and decision makers across construction, infrastructure, energy and resources. Rather than handing over a list of names, we book meetings into your diary that are well qualified and give you information for the next steps.

What is project intelligence and why does it matter for winning work in NSW?

Project intelligence is the process of gathering information about a project before you decide whether to go after it. In a market as active as the current New South Wales one, where there’s road, rail, energy and residential programmes running simultaneously, knowing that a project exists is only the start. What tends to matter more is knowing about the timings, supplier decisions, what pre-qualification is required and if the opportunity is actually going to be accessible to your business. Without these details, you could risk allocating sales people to opportunities that are already decided on or are not the right fit. Crannull contacts the right people, asks the right questions, saving time and protecting your pipeline.

Contact Us To Get Leads For Your Business